The Photoshop family of products now has its own logo and tagline: See What’s Possible™

As the press docs say,

To represent this rich family of products, Adobe is introducing the Photoshop visual logo. This logo will soon appear in all Photoshop-related marketing, so keep an eye out for it. The Photoshop logo on a product, service, or technology, represents the rich legacy, technical quality, and attention to detail that has made Photoshop the gold standard in digital imaging.

Tags: adobe, adobe photoshop, logo, logo design, photoshop