We raise a glass, err, bottle, to Coke for their efforts and philosophy in the area of content marketing.

We raise a glass, err, bottle, to Coke for their efforts and philosophy in the area of content marketing.
When you think about the need for more women occupying more power seats, what comes to mind? How about things like the boardroom, the C-suite, the Fortune 500 and the Forbes 400? What about places like Sand Hill Road, Silicon Valley, Wall Street, Capitol Hill and The White House? Well folks, add to your list: Wikipedia.
If ever there was a more important battle cry to hear in life and in work, it would be Cory’s own personal mantra: “[approach life as] passionate and always in beta.” Inherent in her words, and in her own background, is the idea that taking risks should be the rule and not the exception.
When you watch a show like Mad Men, female ambition is carefully shrouded in corsets and pin curls. Five decades later, millennials like Nisha and me are not interested in shrouding or limiting our ambitions to paraprofessional roles. Our generation is not just interested in advancement or a seat at the table. Rather, we are interested in the “power seat” (to borrow a phrase from More Seats interviewee Cindy Gallop), at the head of the table.
On Wednesday night, I was invited to speak on one of the least talked about topics on the web right now: Infographics. And by least, I actually mean most. “If you take away just one thing from my talk tonight let it be this,” I said to a packed house on Ogilvy PR’s 10th floor, […]
It seems it was just yesterday we were lining up at the Austin Convention Center to hear some of our mentors, friends and colleagues speak at South by Southwest Interactive conference and yet, it’s already time to prepare for next’s year festivities.
Have you heard? JESS3’s own President and COO, Leslie Bradshaw, was just named one of 2011’s Top 36 influential women in technology. The profile, penned by E.B. Boyd, outlines some of our favorite projects from 2010 (first check in from space!) and touches on Leslie’s professional background and family life. After a year of tremendous […]
(illustration via ft.com) After having the honor of sharing his predictions for the digital advertising world in 2011 on both Mashable and AdExchanger late last year, JESS3’s Founder and CEO Jesse Thomas rounded out his tour of precognition with a guest spot on The Engage Show with Patrick Ruffini today. Also making a debut on […]
We designed a really awesome animation for The Economist on ‘Women’s Economic Opportunity’. Leslie and Becca from our team went to NYC for the showing of the animation and to participate in The World in 2011 event. Benn is the Woody Allen of the economic world. He’s hilarious, witty.
Is there a double standard when it comes to women in the workplace? in the technology industry? What about sexual relationships, is there a double standard there? Put more directly: do you or those around you view and / or treat women differently than you would men in a similar situation. It may sound like […]