Tag: Content Grid

The Content Grid v2

It feels like it was just yesterday that we released the first version of The Content Grid with Eloqua. I remember it particularly clearly because pitching it was my very first project as JESS3’s newest hire last June. At the time, the infographic seemed incredibly complex to me, so I broke it down in terms that I thought anyone would be able to digest, regardless of their level of experience in content marketing: “The Content Grid is a visual guideline that plots out two things: 1) who should create content and 2) how it should be distributed for the biggest sales impact.”