By now it’s clear to all that the internet and social media have completely changed the worlds of news, advertising and marketing. Despite all of this, the team at Perfect Market team made an observation this summer: real stories still matter. To illustrate their findings, JESS3 designed an infographic displaying which stories were the most talked about during the summer of 2010:


(click through for larger graphic)

Perfect Market’s Vault Index uses RPM (revenue per thousand page views) for new topics based on data from 20 million news articles from the nation’s top news publishers.

Tags: infographics, JESS3, perfect market