The RBLM Scooter Challenge
I found this great holiday user generated content viral promotion from RBLM.
A goateed guy on a scooter is not exactly Santa, but this customized Christmas message shows the rider driving by a kinda neat billboard that green-screens us into it.
You can upload your own photo and do the same.
http://scooter.rblm.com.
(site no longer available)
Tags: advertising, holiday card, RBLM, scooter, user generated, viral
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