Professional football players can afford a lot of things, but only 10 of the players at this weekend’s Super Bowl XLVII, four Ravens and six 49ers, could foot the bill of one of the ads that airs during the commercial breaks.
Made with love and learnings by JESS3. Originally presented by JESS3 Associate Director of Client Strategy Sheri Cook to the University of Oklahoma AdClub on November 27, 2012.
What’s the difference between a good infographic and a bad one? Recently, we discussed this idea with some of our peers in the Society of Digital Agencies (SoDA). In part 1, I take the editorial perspective on good infographics. Tomorrow, in part 2, our Information Design Director, Tiffany Farrant-Gonzalez, will tackle the design perspective.
The so-called “death of Newsweek” seems like a major blow to the magazine industry, and perhaps the larger print media industry, but that’s like saying winter is a major blow to the convertible industry. We will always have journalism, and we will always have journalists, even if their stories don’t arrive in the mail or [...]
With great power comes great responsibility. The internet a is powerful platform for people. Whether or not the people who utilize its power recognize the responsibility that comes with using the tool, people are free to use as they may (for the most part) without a respect or license, but with all the consequence. In the wrong hands the internet is like a brand new Porsche being put in the hands of a fifteen year old.
Wine label design has been so interesting as wine drinking has become more popular all over the world. There are some labels that want to make you judge the book by the cover, some that staunchly cling to their classic looks, some that try to emulate classic looks, modern and experimental ones, and also plenty of terrible awful stuff.
Maybe iPad’s aren’t the death of print. Lexus has launched Cineprint™ to animate the advances of the new 2013 Lexus ES in a truly unique way.
Partnering with the Andy Warhol Foundation for the Visual Arts, and in honor of the 50th anniversary of Andy Warhol’s 32 Campbell’s Soup Cans, Campbell’s Soup released 1.2 million limited-edition Andy Warhol inspired Campbell’s Tomato Soup cans to be sold exclusively at Target for .75 cents a pop. There are four different types of Warhol themed cans, making for a colorful collection.
In March, I first shared my delightful discovery of Dr. Seuss’s advertising illustrations. Before we knew him as Dr. Seuss, he was Theodore Seuss Geisel, adman. As early as 1927 he was illustrating ads for Ford, GE and NBC campaigns. His illustrative style was the same, even then.
The front page: every advertiser’s dream. Or how about the prime spot in the centerfold? Almost as equally prized. Advertising buyers have every square inch down of a paper or magazine space to a science. Certain ad positions sell more and certain colors boast the consumer’s recall. But, when the advertisers lose control, the paper’s editors get a little too clever, or fate decides to have a sense of humor, hilarity ensures.