Acting as a sponsor, panelist contributor, blogger lounge leader, social content curator and charging station provider, Samsung is fast proving it is a friend and staple of SXSWi 2011.
But perhaps its biggest and most visible contribution yet is its the 12-screen media wall, displaying real time geosocial check-ins, popular panels, trending topics and photos. Designed with the savvy social media attendee in mind, visual cues and curated content help passers-by navigate the amazing and overwhelming five-day experience.
Our team is incredibly proud to be apart of the design and engineering of the wall and its human-curated compendium website, the Samsung SXSWi Hub. The road to South-by started in the early Fall of 2010, just as we finished helping re-launch Samsung.com with deep integration of social features like the Twitter conversation box (which resulted in double, triple and even quadruple digit ROI). Here’s to our friends and innovative clients at Samsung USA, thank you for this amazing opportunity!